Dubai’s Expo 2020 Bid

Dubai, a candidate city for hosting the Expo in 2020. The support so far has been astonishing. So many nationalities have come united towards the bid and what’s awesome to see is, people in Dubai, rather UAE are behaving, as “We Know We Have It, Regardless Of The Result”. That’s the spirit with-in Dubai; look outside, some of the finest nations have come in support and released statements favoring Dubai, same nations who didn’t back Dubai during the debacle of 2008-10.

Clear anticipations of larger pool of business, the world have never seen before, Dubai will unfold some of the finest architecture & technological aspects. It’s midway to both Dubai International Airport and Abu Dhabi International Airport connected more than 350 destinations every-day. In Dubai Airshow 2013, the largest order in the history of civil aviation was placed by Emirates, ordering 150 wide-body Boeing-777x and 50 Airbus A-380, valuing up to $99bn. Racing up to it, Etihad Airways placed for another 117 aircrafts and Qatar Airways with 70 orders. There is no sign of slowing down for Dubai.

bid support

Great lesson for other nations, as well as teaches us a lot about life, that if we are united towards anything, we can overcome any debacle and achieve almost everything in life. My vote and support goes to Dubai, United Arab Emirates, and once again a huge congratulations to Prime Minister of UAE, Ruler of Dubai, H.H. Shiekh Mohammed Bin Rashid Al Maktoum – The Visionary. You’ve done it right, else this support wouldn’t have come in.

Attention Audience!

How about an attention seeking experience. Will it be called “desperation” in terms of Social Media?

Answer is “NO”.

There is a good percentage of people who are up for a new experience, any given point of time. Hence, potential, opportunities which are hard to breach, otherwise. So, what do you do? Lot of people/ agencies I know, choose to ignore because of monetary cautions. I clearly state it every time that these types of experiences if given in any event/ meeting, in my previous article of “Events & Social Media Numbers”.

I had some quality experience with Costa Coffee Team in the UAE. It was a blend of their trade secret recipe and marketing event with a bunch of Socially active people. The agenda was the launch of their iphone app called “Costa Coffee” available at the app store.Of course, for now, it’s a regionally focused app where-in the concentration restraints to United Arab Emirates, essentially Dubai.

The app associates well with the brand, being of the same branded colors, ‘light maroon & cream’. It was pretty interesting as an overall experience because obviously it would contain the menu card but apart from that it has a puzzle game & music. Well, someone really smart came-up with that for sure. Locations of all Costa Stores across UAE are built-in courtesy, GMaps.

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I found it easy to use and pretty simple in the format it’s icons are placed. So good job Mr. Developer. One obvious addition I would make here is, launch it for Android & Windows as soon as you can.

Coming back to the Event, it has become a social norm to be socially involved with your key influences, in order to maintain the volumes of your buzz. A bunch of us who were learning the coffee art, or at least giving a shot for it… Honestly, it was fun, even though, I was not very much interested in that but always up for new experiences. Thanks for Costa Coffee UAE for hosting this event.

-P